HER story

It all started in a focus group, with a question… who are your heros?

 
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Post WNBA Launch

I made this video to show our team how excited the players and fans were about the product. More people are watching the WNBA more than ever before. Viewership is up over 500%. Girls can finally see their heros on the screen, and represent them in a jersey that they can feel confident in.